Privacy Policy

We, Just Fabrics Ltd, are committed to protecting and respecting your privacy, and to complying fully with the current General Data Protection Regulations (“GDPR”).

This policy (together with our terms of use) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it, as well as your rights under GDPR.

For the purpose of GDPR, the data controller is Just Fabrics Ltd, Unit A, Kingsditch Trading Estate, Runnings Road, GL51 9NQ. ICO registration number: C1137159

Information We May Collect From You

We may collect and process the following data about you:

Information that you provide by filling in forms on our site justfabrics.co.uk. We may also ask you for information when you register for offers, enter a competition or promotion and when you report a problem with our site. If you contact us, we may keep a record of that correspondence.

We may also ask you to complete surveys that we use for research purposes, although you do not have to respond to them.

Details of transactions you carry out through our site and of the fulfilment of your orders.

Details of your visits to our site including, but not limited to, traffic data, location data, weblogs and other communication data, whether this is required for our own billing purposes or otherwise and the resources that you access.

Some of our calls are recorded for the purpose of call monitoring and agent training.  This is necessary to allow us to fulfil our legal obligations.  If you do not consent, please advise the Agent at the start of the call stating your reason why. 

In essence: When you shop, contact or visit us any information that you provide will be collected and processed by us.

IP Addresses and Cookies

We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information. This is statistical data about our users browsing actions and patterns, and does not identify any individual.

For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our site and to deliver a better and more personalised service. They enable us:

To store information about your preferences, and so allow us to customise our site according to your individual interests.

To speed up your searches.

To recognise you when you return to our site.

To estimate our audience size and usage pattern.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting, you may be unable to access certain parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site.

In essence: We also collect digital data about you to enable us to understand website usage, speed up searches and provide you with a more personalised service.

Where We Store Your Personal Data

We store personal information about you to provide our products and services to you and to promote our products and services to you.

We only do this when absolutely necessary, for example to fulfil and deliver orders to your chosen address. Personal information is not used in any capacity for marketing purposes, except that data which you have consented to provide via our cookie acceptance banner or during the checkout process.

The personal information we store is your name, postal address, email address and telephone numbers. We keep this information for as long as we need to in order to fulfil your order, have a record of your purchase for our returns procedure (in the event that items your order are faulty) and in order to fulfil our contractual promises and guarantees to you. However, when you have accepted our cookie preferences or opted into marketing within our checkout, we also share your personal information with non-functional business partners which include Trust Pilot and Klaviyo. Trust Pilot collects feedback from customers so that we can improve our service. Klaviyo provides our marketing and email services. Apart from this we do not normally share your personal information with anyone else. To update your contact preferences click here.

In essence: We use the information you provide to deliver your purchases and to ensure we give you the best offers and services available and keep you up to date about our company.

Enhanced Tracking of our Online Sales:

At Just Fabrics we use a feature with our Google Ads pay-per-click marketing called 'Enhanced conversions' that helps us improve the the accuracy of our sales measurement to better each our target audience online. We do this by sending first-party conversion data from our website to Google in a privacy-safe way. The feature uses a secure one-way hashing algorithm called SHA256 on the first-party customer data, (such as email addresses), before sending to Google from the order completion page.

Please note that Google is committed to protecting the confidentiality and security of the data we send via this method. The data remains confidential and secure using the same industry-leading standards that Google use to protect their own user data. The purpose of the data is only to report aggregated and anonymised conversions. You can find out more about this here: https://support.google.com/google-ads/answer/9888656?hl=en-GB

Disclosure of Your Information

We may disclose your personal information if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms of use or terms and conditions of supply and other agreements; or to protect the rights, property, or safety of Just Fabrics Ltd, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

In essence: We may disclose this information to third parties or if we are legally obliged to do so in accordance with our Terms.

Your Rights

You have the right to ask us not to process your personal data for marketing purposes. We will usually inform you (before collecting your data) if we intend to use your data for such purposes and it is not in a business-to-business context. You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at Just Fabrics Ltd, Unit A, Kingsditch Trading Estate, Runnings Road, Cheltenham, GL51 9NQ or email orders@justfabrics.co.uk.

Our site may, from time to time, contain links to and from the websites of other businesses. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

In essence: We will usually let you know before collecting your data if we intend to use it for any marketing purposes, (methods may include but not limited to Email, SMS, Post) but you can opt out of your information being used in this way by selecting the relevant box on any forms or by contacting us. We are not responsible or liable for any third-party websites that we link to from our website. Please note to opt out of SMS you are required to click the Unsub link in the SMS.

Access to Information

You also have the right to:

• Access the information that we process about you and, in certain circumstances, sent to you or a third party.
• Object to processing that we undertake on the basis of a legitimate interests.
• Request that inaccurate records about you are changed.
• Be informed when we undertake automated decisions with your personal information.

To exercise any of these rights please contact orders@justfabrics.co.uk

In essence: We comply with all of your rights under GDPR legislation, including the ‘right to be forgotten’.

Changes to Our Privacy Policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email.

Contact

Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to Just Fabrics Ltd, Unit A, Runnings Road, Cheltenham, GL51 9NQ or email orders@justfabrics.co.uk

Enhanced Tracking of our Online Sales:

At Just Fabrics we use a feature with our Google Ads pay-per-click marketing called 'Enhanced conversions' that helps us improve the the accuracy of our sales measurement to better each our target audience online. We do this by sending first-party conversion data from our website to Google in a privacy-safe way. The feature uses a secure one-way hashing algorithm called SHA256 on the first-party customer data, (such as email addresses), before sending to Google from the order completion page. Please note that Google is committed to protecting the confidentiality and security of the data we send via this method. The data remains confidential and secure using the same industry-leading standards that Google use to protect their own user data. The purpose of the data is only to report aggregated and anonymised conversions. You can find out more about this here.